Category Archives: Social Media
Blog Content Creation Schedule
One of the best things to help your brand is to engage your audience with a blog. One of the worst things to jeopardize your brand is to let your blog go stagnant. What does having a blog say about your brand if there’s nothing to read? Nothing at all. Taking the time to plan [...]
Negative Comments on Your Blog – Deal With It
Comments on your blog are awesome and you want to encourage people to respond as much as possible. It gives your blog life and offers an opportunity to interact with your readers/customers. Comments provide feedback on what customers think about your products, services, organization or opinions, all of which is valuable information you are receiving [...]
Foursquare and Gowalla Takes Social Media to a new Level
Everyone knows that Twitter is today’s social media darling. Twitter allows you to share links, news or status updates to your friends. This immediacy and the sharing of information to your network is the heart of social media. But with Twitter peaking everyone is wondering what the next big social media push will be and [...]
Social Participation and the 90-9-1 Principle
Reading Paul Chaney’s book “The Digital Handshake” I came across the 90-9-1 Rule for Participation Inequality. Basically it states that: 90 percent of users are audience member They are consumers of online content. Surfing, reading and viewing online content that others have created. They are listening but are not participating. 9 percent of users are [...]
8 Things You Can Do Right Now to Improve Your Online Performance and Gain Followers Through Twitter
Use the @ to talk to other people directly. Follow your your followers and find influencers who support/have interest in your organization. Remember that Twitter drives people to your main online sales tools: your website and/or blog
