Logo Development

Customers will make judgments about you based on your logo, so it is extremely important that it is professional, legible and above all, representative of your organization. We work with you to create a logo that incorporates your ideas but still achieves sales and marketing goals. Amalgam Design creates logos only after gaining a thorough understanding of your business and your brand. If you do not have a brand strategy, we develop one for you.

The Objective

A logo should be recognizable, inspire trust, imply superiority and gain loyalty. It is a fundamental piece of your brand but remember, a logo isn't your brand, only a part of your brand.

The logo should make a statement about your company. It should visually represent, if only in a very abstract way, your unique selling point. If you are innovative, your logo should be innovative. If you are stylish, your logo should be stylish. If you are reliable, your logo should be conservative and resilient. But believe it or not, the simpler the logo, the more it communicates.

Symbolism

A symbol for language is often more powerful than language itself. It can evoke ideas, emotions, and actions. Let us help you define a look for your company that is powerful and evocative.